You’ve no doubt heard a lot about why email marketing is a crucial way to drive traffic and generate revenue for local e-commerce businesses, but why exactly is that the case? There are various reasons for this, but the bottom line is that being in your prospective customers inbox gets you in with the bestchance […]
Why Email Marketing Matters for Local E-commerce Read More »
If you keep one eye on current eCommerce and digital marketing trends, you may have noticed this term “content marketing” being bandied about a lot recently. But what is content marketing? What exactly does it mean and what are its implications for your business? If you research the term “content marketing” online, you may be
What is Content Marketing and How Can it Benefit a Small Business? Read More »
There are many reasons why blogging is great for e-commerce. As well as helping to drive traffic to your website, promote brand awareness, and inform customers of news and offers, blogging also has many technical SEO benefits to provide for your website. It’s no secret that Google loves fresh, dynamic content and therefore any blog
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… for your online (or offline) business. Email Marketing – to some small business owners these are words tainted by images of unsolicited junk mail and tacky sales promotions. A digital version of the postal printouts we throw away after they drop through our letterbox. But when Email Marketing is done right, it’s in fact one of the best tools at your
5 Reasons Email Marketing is Crucial Read More »
Up until pretty recently, the prospect of buying butcher meat online may have seemed like a strange one. Nowadays it’s par for the course for any small business, be they coffee roasters or craft beer brewers, to offer an online shopping portal for their customers. This might complement a bricks and mortar store, or the
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If you own or run a takeaway restaurant, it’s likely a good chunk of your business is given to you via an online food ordering portal, such as Just Eat, Deliveroo or Uber Eats. You might even use many of them together. Online food ordering portals are a no-brainer for takeaways offering food ordering, allowing
Making Food Portal Sites Work For Your Business Read More »
2017 is already shaping up to be an interesting year in many different ways, not least of which in the world of e-Commerce. Bearing in mind that it’s better to be aware of and prepared for forthcoming innovations before they become commonplace, in this post we’re going to be examining and analysing emerging e-Commerce trends.
Top 5 Emerging E-Commerce Trends of 2017 Read More »
E-commerce automation is important, because it’s one of the best ways to ensure profitability and efficiency as an online store grows. Time is money and needs put to good use. In addition, it’s just good sense to streamline your business operations. The concept of automation has negative connotations to many. For instance, many small business owners see the word ‘automation’ and
E-commerce Automation Key for Small Webshops Read More »
